steven heller: cult of the ugly, eye, 1993
philip b. meggs, history of graphic design, 1983
mildred friedman, walker art center, Minneapolis, MN
stefan sagmeister
philip meggs:
philip b. meggs, history of graphic design, 1983
mildred friedman, walker art center, Minneapolis, MN
stefan sagmeister
- questioning where the field is going
stephen heller:
- 1993: stephen heller writes an article called "the cult of ugly"
-singles out magazine called output by cranbrook students
-says it's symbolic of all that's gone astray in graphic design
-ugly design could be trying to defy standards
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| "cult of ugly" article- stephen heller |
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| cranbrook students' magazine |
-writes a history of graphic design textbook --> growing next generation of students
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| first comprehensive history of graphic design 1983 |
many editions:
mildred friedman:
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| mildred friedman curator of graphic design at walker art center explored ways to present graphic design in exhibition |
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| walker art center shows a lot more graphic design than anywhere else |
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| comprehensive, w accompanying textbook graphic design as barometer of society that it reflects graphic design as agent of political, cultural, etc. change |
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| design/brand identity for walker |
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| 1989 (?) exhibition |
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| april greiman for exhibition |
- 2011 exhibition: "now in production"
-showed that graphic design went from a profession to a widely used tool in communication
-broadens professional scope of graphic designer
-looked at design magazines/publications, branding programs, subcultures
-showed entrepreneur aspect of graphic design
- 1984 (?): macintosh apple & growth of internet
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| april greiman |
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| macintosh 2 also allowed untrained graphic designer to enter the field |
“You can’t do better design with a computer, but you can speed up your work enormously.”
-Wim Crouwel
“Technology over technique produces emotionless design.”
– Daniel Mall
"Computers are to design as microwaves are to cooking."
-Milton Glaser
"Design is easy. All you do is stare at the screen until drops of blood form on your forehead."
-Marty Neumeier
"There are now about as many different varieties of letters as there are different kinds of fools."
-Eric Gill
"Skill in the digital age is confused with mastery of digital tools, masking the importance of understanding materials and mastering the elements of form."
-John Maeda
stephen sagmeister:
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| lyrics as "tattoos" |
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| investigation of aesthetic of tattooing assistant carved letters into his body w a knife confrontational suggesting graphic design is raw & human, not commercial publicizing a lecture of cranbrook's |
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| garland called for renewed humanist dimension in graphic design |
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| 2000 call to get away from just branding & selling "the scope of debate is shrinking- it must expand" |
